Eleanor joined Aston Business School in July 2012 to work on the ERDF funded project, Exploiting Servitization in West Midland SMEs. Prior to this, she worked as an Executive Project Officer for Birmingham City Council and before that she worked in Housing Strategy development for Coventry City Council.
Education and Qualifications
- BA (Hons), History, Cambridge University
- MA Cantab, History, Cambridge University
- MSc (with Distinction), Public Management, University of Birmingham
- Prince2 Practitioner
Exploiting Servitization in West Midlands SMEs
This project, funded by the West Midlands European Regional Development Fund (ERDF), works with manufacturers in the West Midlands that have between 10 and 250 employees, to support and enable them to adopt a services-led business strategy. Manufacturing businesses can access a transformational workshop programme and ongoing industry-led support to help them learn about servitization and overcome barriers to implementing it.
Please contact Eleanor for more information about this project.