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VocaLink: Building the Service Line Strategy / The Value Proposition

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VocaLink processes UK domestic and international automated payments and provides ATM switching solutions. On a peak day, its proprietary automated payment platform processes over 90 million transactions, connecting the world’s busiest network of over 60,000 ATMs. In total Vocalink manage circa 8 billion transactions per year.

Having experienced in recent years a period of rapid growth, VocaLink recognised the need to develop the skills and capabilities of its senior executives. With this in mind they partnered with the Centre for Executive Development to create a made-to-measure customised programme.

The first aim of this programme was to increase commercial thinking by building in participants an ability to analyse the value chain, to identify new market opportunities and to develop and execute appropriate strategy.

The second main objective was to develop a cross-organisational leadership culture and perspective in managers as they transitioned from functional experts to general management and more senior roles.

As such, the programme prepares participants to lead further diversification and geographic expansion within VocaLink.

The programme consisted of two workshops delivered at Aston Business School’s conference centre.

1.    The Value Proposition         2. Building the Service Line Strategy

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'Whilst VocaLink was originally a “not-for-profit” payments utility, its mandate changed in 2003 and it is now a fully commercial organisation. The creation of Service Lines, quasi independent businesses, each with its own P&L, was a milestone in the company’s development requiring a very different management outlook. In searching for a training partner, we sought a business school capable of teaching business principles from an entrepreneurial perspective. Aston demonstrated outstanding capability in this area and has been instrumental in achieving a step change in managerial thinking.'
Andy Hunter, HR Director